The Need:
Computer technology company Lenovo sought to expand after-sales services as part of a new growth strategy.
This relied on achieving on this objective by:
- Increasing revenue from new service offerings like after-sales services, including equipment setup, repair, and troubleshooting
- Managing scheduling and coordination of delivery of the services via a new, companywide enterprise resource planning (ERP) system
- Increasing the effectiveness and efficiency of serving customers by lowering the customer service expense to revenue ratio
- Leading and managing a massive implementation of a new approach and execution of this strategy with upgraded systems, people, and technology
The Solution:
To help achieve these goals, Scott created a framework to guide the change, which included:
- Aligning with the executive team and senior managers from around the world on one global strategy—with clarity and a shared understanding about the roles of the leaders in the execution
- Facilitating leadership development to improve the skills needed to create change, deepen employee engagement, drive results, increase revenue, and expand margins
- Executive coaching for key executives, as they navigated significant challenges, such as how to lead more effectively, inspire, and motivate, without micromanaging
- Developing a new implementation plan featuring ways to anticipate obstacles and how to overcome them
The Results:
- Country by country, the new system was adopted.
- The strategy to focus on providing services was a success: average service revenue rose 21%.